Templates

Start from a working spec.

Ready-to-use templates for mobile tracking: tracking plan, event taxonomy, QA checklist, ad mapping, SKAN planning.

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Templates.

Mobile App Tracking Plan

The canonical structure.

Event Taxonomy Template

Naming conventions and parameter dictionary.

MMP QA Checklist

Per-event, per-platform.

Ad-platform Event Mapping

Meta, Google, TikTok, Snap.

SKAN Planning Worksheet

Bit budgets and conversion values.

Generate from your app, not a template.

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