Marketplace apps

Tracking that respects both sides of the marketplace.

Two-sided marketplace tracking: supply-side and demand-side events, transactional matching, and unified attribution.

Events

Two-sided funnel.

  • listing_created
  • search_performed
  • listing_viewed
  • message_sent
  • transaction_started
  • transaction_completed

Attribution

Per-side acquisition.

AmpUp generates separate funnels for supply-side and demand-side acquisition with shared revenue tracking.

Generate marketplace tracking.